The FDA is studying a new morning-after pill, commonly known as Ella, for approval in the United States. Ella is short for EllaOne, the brand name of the pill in Europe. It is effective for preventing pregnancy up to 120 hours following unprotected sex and was approved for use in 44 countries in early 2009. Though it is still a new drug and needs further study, I am hoping for rapid approval for prescription use. Why?